Butterfield & Robinson / Stationery
Responsibilities
Stationery Redesign
Production
Stationery Redesign
Production
Overview
Butterfield & Robinson (B&R), a premium travel agency that offers customized biking and walking adventures, wanted to recapture its brand essence of “savoir vivre” and enlisted Oxygen to redesign its stationery system to newly express the company’s core values and creative spirit.
Details
Honouring B&R’s passion for and attention to detail, we tapped into their amazing photography archive and focused on little gems that offered a glimpse of the world that its clients experience abroad in their care. With new corporate colours – brown for land and blue for sea – the stationery was produced on premium recycled paper.
Honouring B&R’s passion for and attention to detail, we tapped into their amazing photography archive and focused on little gems that offered a glimpse of the world that its clients experience abroad in their care. With new corporate colours – brown for land and blue for sea – the stationery was produced on premium recycled paper.
Credits
Awards / The Advertising & Design Club of Canada, Applied Arts Magazine Awards
Awards / The Advertising & Design Club of Canada, Applied Arts Magazine Awards
